Pro You The Keeper Shampoo For Colored Hair/Highlights

Colored hair and highlights need specific ranges to prolong the color , maintain shine and softness . Revlon Pro you The Keeper shampoo gently cleanses the hair shaft and protects the color from the first application. Its formula prevents color fading , protects the hair and maintains its shine . Its pH varies between 4.5 – 5.5, respecting the skin's pH, so it can be used frequently . ART SYSTEM technology meets the specific needs of each hair to obtain the best results.

Active principles:
Its formula prevents color fading due to the following two principles:

• Anti-Fading Agents (substances that prevent color fading) – These substances bind to areas where hair is most damaged and porous, where color loss is most significant. Its objective is to form a homogeneous layer along the hair strand that will be easily sealed due to the low pH values (pH<7).
• Acidic pH (pH<7) – An acidic pH allows the cuticle to be sealed, which means the color is retained in the hair fiber for a vibrant and longer lasting color.

How to use: Apply (on average) an amount equivalent to a 20 cent coin. Spread the shampoo in your hands to activate the active ingredients and distribute over wet hair and scalp. Massage gently and leave for 2 to 3 minutes and rinse thoroughly. Repeat washing.

Also use….

• For better results, the Revlon Proyou The Keeper range mask and conditioner for colored or highlighted hair ;
• Use a serum or tip cream daily for extra protection and hydration ;
• Alternate your color protecting shampoo with a color -matching shampoo that matches your tone for a more vibrant color;
• If your hair is dry and damaged, apply once a week Farmavita Amethyste Ampoules Color Revital Restoring . Can be applied even to the finest hair. The result will be light, shiny, hydrated and silky hair;
• Whenever you use a heat source, use a thermal protector suitable for the temperature of the equipment you use.